The CEO of WordPress, Matt Mullenweg, recently introduced the AI-powered WordPress automation tool Telex. The tool is like an experiment that will help people build Gutenberg Blocks, or, in other words, WordPress pages, including images and animations. This WordPress AI development tool compares with platforms like V0 and Lovable. This is going to make a lot of things easier for WordPress users, like they can just write a description of the block, and the tool will automatically start working on its generation. This is the first step of WordPress towards making its position in the race of AI.
How WordPress AI Development Tool Telex Creates Blocks
The new AI content generator for WordPress Telex is available at telex.automattic.ai. Mullenweg showed in his keynote how the developers are using the tool to create amazing animation blocks. The creation of these blocks just required a small, written prompt in simple language. This new launch shows that WordPress is now focusing on bringing a WordPress AI development tool, and they are also trying to keep up with the current trend of AI.
The Value of Telex for WordPress Users
- Good for non-coders: Not everyone who is using WordPress is an expert in coding; some don’t even know how the whole coding thing works. The value of Telex for WordPress users, and especially those who spend hours coding or those who don’t understand it, is much more than for any other user. Now this tool makes generating a lot easier by removing the coding process from it.
- Better CMS experience: The experience here shows how WordPress can become a leader earlier after the use of its WordPress AI development tool and can stand out just after stepping into the race. The aim of it is to make things a lot easier to manage for WordPress users.
- Faster prototyping: Developers can test any ideas quickly, and not just developers. Now, no one needs to spend hours coding; they just need to write a small prompt.
- Work in progress: The Telex is like an Experimental AI tools for WordPress development, which is built in a Gutenberg editor. It still has some flaws, and sometimes it does not do the creation part smoothly. It’s an experiment because the owners of it are still seeing how people are having experiences and asking for their honest review for the improvements.
Expanding AI Tools in WordPress
Telex is just one WordPress AI development tool shown at WordCamp US 2025; there are many other tools to be launched. The CEO also introduced a simple browser-based AI assistant, which was made during the contributor day. He also talked about Perplexity Comet and praised how it works with WordPress directly. In 2025, WordPress released many WordPress plugins for AI integration. Like the MCP adapter, the PHP AI Client SDK and the Abilities API. This plugin helps users understand what AI can do and helps prepare them for the future, where WordPress can add different AI features. This year, WordPress is going to give many AI-based updates.
Looking Ahead with WordPress AI development tool
WordPress is analysing its feedback, and after that, it will use an AI content generator for WordPress to make it more accessible and easier to use. There are chances that WordPress AI development tool Telex will become a part of a future, bigger AI toolkit. There is a chance that this year WordPress will add more features, like doing real-time teamwork in WordPress, not just block creation. Agencies and developers may also get built on Telex, offering some AI-generated templates and blocks, which will drive more innovation in WordPress.