Pocket FM AI-Led Audio Content Creation Generates Over 50k Shows

Pocket FM’s AI-Led Audio Content Creation Generates Over 50k Shows

Have you ever imagined what would happen if we used AI-led audio content creation to take over the magic of storytelling? This is what India’s Pocket FM adopted and is now rewriting the rules of content creation and storytelling with the help of artificial intelligence. Over the past few years, this Bengaluru-based company has generated over 50000 shows with the help of artificial intelligence, and all these credits go to its in-house suite of artificial intelligence tools.

Today, we shall be taking a much deeper look into this AI-led audio content creation and poetry that has helped Pocket FM to harness its storytelling to scale across countries, languages, and even formats. But what exactly was the benefit of these 50000 shows generated by artificial intelligence? Well, it may come to you as a surprise, but Pocket FM AI shows generated a revenue that surged up to 68% and was seen as profitable in core markets.

Pocket FM AI-Led Audio Content Creation

The journey of Pocket FM to use AI-led audio content creation was such a smart move, as it has produced over 50000 AI-generated audio shows and also leveraged the proprietary AI tools of their company. These AI tools and platforms are not only used for audio generation but also for scripting, voice generation, sound design, and language localisation. The AI audio storytelling platforms used by Pocket FM are just the beginning of Indian AI entertainment, and we are yet to see the full picture!

One of the most important things about Pocket FM was that it was able to script and localise content across multiple languages, including English, Hindi, Spanish, and German. It offered a platform for Indian entertainment and media to travel across countries and continents, and much faster than before. With the help of AI in media production, Pocket FM proved that artificial intelligence, if used properly and wisely, can unlock global storytelling at scale and even increase revenue growth.

Revenue Growth with AI-Led Audio Content Creation

It won’t be controversial if we say that the media is still figuring out how to monetize AI, and with headlines and an entire spotlight on India’s Pocket FM, they have utilised it fully and are now cashing in. All over the news, we have seen Pocket FM revenue growth and how the company has reported a revenue of ₹1,768 crore, which is roughly US$205.2 million. This marks an increase of 68% year-over-year due to the AI-led audio content creation idea of Pocket FM.

Pocket FM is now a case in the textbook on how AI can supercharge unit economics by automating large parts of content creation and generation. What is more impressive is that Pocket FM achieved profitability in its core markets, and this is a milestone worth flexing since many unicorns still chase this. They have reduced the production costs and sped up the output without even sacrificing the quality of their media!

Pocket FM Going Global

Pocket FM is an Indian company that was founded in 2018, and now it operates in the United States and Europe as well! What makes it so famous and popular is that it doesn’t need a large regional content team to scale, as they have artificial intelligence for it. The expansion of Pocket FM globally is supported mainly by the AI infrastructure that allows localisation and adoption of the format. The platform is quick at entering new markets and is setting its bar high to expand it to Latin America next.

Another factor that plays a major role in its global expansion is that it is not just limited to audio, but it also offers a wide range of other formats, like text and visual formats. It is indeed a full-blown digital entertainment brand, and it is so lovely to see Indian AI entertainment going abroad and scaling high in foreign countries. Rohan Nayak, the CEO of Pocket FM, mentioned that they are transforming the company into an AI-led entertainment company, which will help them operate and touch three continents!

Pocket FM uses artificial intelligence for audio generation

Pocket FM AI-Led Audio Content Creation

By now, we know that Pocket FM is scaling high and expanding globally with the help of artificial intelligence. But the real question here is, how does Pocket FM perform such magic and use AI for content creation? Well, the company not only uses artificial intelligence for audio generation but also uses it for other tasks such as scripting, voice generation, sound design, and even localisation. In scripting, artificial intelligence enables writers to draft their narratives that are rich in plot, emotionally engaging, and more structured.

Pocket FM also uses AI to make natural-sounding narrations in different languages and even uses AI-driven effects and background music to elevate the feel and experience. On top of that, Pocket FM takes help from artificial intelligence to translate their stories and adapt to different cultures without losing the context of their stories or their emotional nuance. This is a much faster and low-cost approach, and it reduces human bottlenecks in production.

Future of India’s AI Entertainment

Just as the news of Pocket FM and its revenue growth hits the headlines, it is now emerging as India’s answer to Audible. Audible is mainly relying on traditional production methods, while Pocket FM is generating its revenue by automation. But will it replace human creativity and make it irrelevant? No! Pocket FM is now proving to all that artificial intelligence can be a force multiplier and proving to all that emerging markets, where budgets are tight, can also generate revenue using AI.

Pocket FM is now entering a new era of entertainment, and AI-led audio content creation is an extreme necessity. It will be wonderful to watch how India handles this growth of artificial intelligence in the field of entertainment and media!

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