Paytm, the company that is involved in our basic daily needs, without this, some people can’t even imagine their day. Whenever it’s about the payment companies, the one that is always on top is Paytm. Now this company and its CEO, Vijay Shekhar Sharma, declared that they are working on their Paytm’s AI-First Strategy. The CEO also talked about how AI is deeply embedded in the products of the company. The Paytm’s AI-first strategy also includes making AI the central thing of all Paytm products, and it’s almost complete.
Paytm’s AI-First Strategy: Making AI the Core of Payments
We all know how Paytm gets used in India by different people like shopkeepers and buyers from all over the world. This platform is something that is famous in the whole of India for digital payments. The CEO of Paytm said that now they are adding AI to their whole Paytm process, especially in the payment process.
The AI helps millions of users in making their payment process smooth and provides the best service to them. It’s not a normal update, because it’s a declaration that AI is now becoming the key point of Paytm, and it is also considered Paytm’s AI-First Strategy. It is going to be involved in every step, like making payments safe, catching fraud, and many more.
Paytm From Layoffs to Profit
Paytm’s AI-first strategy started at the moment when Paytm was already focusing on parts where they are experts. At the start of this year, Paytm had already made a profit more than its investment, so this year came with a lot of new opportunities for Paytm.
All this success is coming because of their smart decisions, like cutting the unnecessary things and focusing on managing the whole thing in a well-mannered manner. The company is growing and now also adopting the current AI trends. The Paytm CEO is also said to have said that Paytm’s AI-First Strategy is making AI a partner in work who helps in progress, not a tool that is a part of their service.
Creative and Fun AI Features for Users
Paytm’s AI-First Strategy is not only about adding AI to Paytm functions internally but also about making the app creative and fun to use with the help of AI. One of the things that is in our work is making an AI passbook; it will be your digital passbook, and it will turn all your monthly spending into a rap song. Sounds fun, right? And that’s what the aim is.
The starting of this AI passbook feature is in process, so there is no confirmation when this can be officially part of the Paytm service. The AI company Perplexity may have teamed up with Paytm. If this happened, then users just need to speak, and all things will be present on screen, like offers or any features.
Making Signup and Security Smarter with AI
The main aim behind using Paytm’s AI-First Strategy is to make things easier and faster to do in Paytm so that people who are still not using Paytm for all their payment transactions can also use it. The AI will make sure to understand each thing and help in completing each process smoothly, like KYC. Now, some people can think if it’s good for the security or not, so it’s official that this AI will only help in making Paytm a safer platform to use.
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Helping small businesses grow with AI
Paytm is also doing an act of appreciation by using AI to help small businesses and those who don’t have easy access to financial services. AI sees how people are using money and how it can affect their credit score, and gives some timely suggestions according to their needs for management. The AI will also help people take safe loans or insurance when needed. On the other side, it will also help the shopkeeper manage their stock and plan the offers. It will keep all the information in the right manner, and shopkeepers don’t need to purchase any other app for that.
Paytm’s AI-First Strategy: What the future holds
The Paytm’s AI-first strategy sounds and looks promising; it’s going to benefit the Paytm company, but it also benefits the users because using Paytm will become easier for them, and there are many other fun activities that are going to be added. Paytm aims to make its platform faster, smoother, more creative, and the smartest of all. This year looks promising for Paytm because they are adopting something new, which is more beneficial for them. After all, it’s already showing its results to them, and all the Paytm users have already been introduced to this new feature.
